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PHD
Contributors
Foreword
Introduction
Home
The Lightning
The latest developments
The Thunder
Real world applications
Marketing with Generative AI
Generative Capabilities for Marketers
Key Models and Tools
The Winds
The coming changes
Introduction to the Three Eras
Experimentation 2024-2026
Acceleration 2026-2028
Elevation 2028-2030
The Flood
Preparing for the deluge
Upstream Marketing AI-Driven Disruption
Midstream Marketing AI-Driven Disruption
Downstream Marketing AI-Driven Disruption
The Clearing
Looking to the horizon
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News
News
How GenAI is Transforming Marketing: Microsoft’s GM and CMO, Jennifer Kattula
News
The Coming Wave: Predicted Penetration of GenAI Development 2024-2028
News
AI’s Impact on Marketing: A Roadmap for the Future
News
A Study on AI Motivates PHD to Create Generative Publishing Platform to Guide Omnicom Clients
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PHD
Contributors
Foreword
Introduction
Home
The Lightning
The latest developments
The Thunder
Real world applications
Marketing with Generative AI
Generative Capabilities for Marketers
Key Models and Tools
The Winds
The coming changes
Introduction to the Three Eras
Experimentation 2024-2026
Acceleration 2026-2028
Elevation 2028-2030
The Flood
Preparing for the deluge
Upstream Marketing AI-Driven Disruption
Midstream Marketing AI-Driven Disruption
Downstream Marketing AI-Driven Disruption
The Clearing
Looking to the horizon